Samsung’s Unpacked events have been the company’s way of introducing its best hardware for a long time now. They are very important presentations despite having lost some of their relevance in recent times.
Typically, the company holds at least two Unpacked events every year: the biggest one for the Galaxy S series and the other one for the company’s Z series of foldables.
This year’s first Unpacked event was done and dusted back in February 2024, which introduced us to Galaxy AI and the excellent S24 series. Now, it’s time for the new foldables and wearables to come to the stage.
Given this context, you might be eager to know the date of the next Unpacked event, especially if you are planning to buy Samsung’s newest foldables or smartwatches. Fortunately, we now have an idea of when (and where) the next Unpacked event will be held.
According to a report, Samsung’s next Unpacked event is expected to be held on a Wednesday, the 10th of July 2024, in Paris, the capital of France.
Digging deeper, it is clear that the place and the timing both make perfect sense for a major reason: the 2024 Summer Olympics will be held in July 2024 in Paris.
For the uninitiated, Samsung is actually one of the biggest partners of the Olympics, and that agreement is expected to continue well beyond the 2024 games. Hence, launching the new cutting-edge technology at that time will make perfect sense from both the marketing and the sales considerations.
We can expect to see the Galaxy Z Fold 6, the Z Flip 6, the Watch 7 series, and the new Galaxy Ring alongside new Galaxy Buds at the upcoming Unpacked event, so it will be quite a day for the company.
However, as always, while the information is corroborated by multiple sources and is likely to be accurate, we cannot rule out any last-minute changes in either the time or the venue on Samsung’s end.
